Webhook-based server-side tracking. Automatic customer enrichment. 15+ ad platforms.
Connect your BigCommerce store and start tracking in minutes
Enter your BigCommerce API credentials in the GetCAPI dashboard. Webhooks are registered automatically for orders and checkouts.
Link Meta, Google, TikTok, and other ad platforms with one click each. GetCAPI handles all API formatting.
Checkout, order, and customer events are captured via webhooks and forwarded to all connected platforms in real time.
Server-side tracking designed for BigCommerce's webhook architecture
Automatic webhook registration for store/order/created, store/cart/converted, and other BigCommerce events.
Enrich conversion events with customer profile data from BigCommerce. Better match rates across all ad platforms.
Already have a server-side GTM container? Use GetCAPI's BigCommerce template for seamless integration with your existing setup.
Customer emails, phone numbers, and addresses are normalized and SHA-256 hashed before being sent to ad platforms.
Watch every BigCommerce event flow through GetCAPI to your ad platforms. Instant alerts if webhooks stop delivering.
Smart matching prevents double-counting when both browser pixels and server-side events fire for the same conversion.
Why teams choose GetCAPI over custom webhook integrations
| Feature | Custom Webhooks | GetCAPI |
|---|---|---|
| Setup time | Hours (custom webhooks + code) | 10 minutes (API key + dashboard) |
| Webhook management | Build & host your own endpoint | Automatic registration & hosting |
| Customer data enrichment | Extra API calls to BigCommerce | Automatic profile enrichment |
| PII hashing | Implement SHA-256 yourself | Automatic normalization + hash |
| Event deduplication | Custom dedup logic | Built-in smart matching |
| Multi-platform support | Build each API integration | 15+ platforms included |
| Match rate optimization | Manual testing | AI-powered automatic |
| Webhook reliability | Handle retries yourself | Managed with auto-retry |